New Ventures Marketing Director
Compensation: $192,290.00 - $192,290.00 /year *
Employment Type: Full-Time
Industry: Advertising/Marketing/Public Relations
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A career in Sales and Marketing, within Internal Firm Services, will provide you with the opportunity to focus on positioning a distinctive PwC brand in the marketplace and driving long term revenue growth. Our Sales and Marketing Generalist - Practice Support team focuses on designing, developing, and implementing communication programmes and media events to promote and sell PwC's brand and services as well as contribute to and evaluate our pricing strategies in the marketplace.To really stand out and make us fit for the future in a constantly changing world, each and every one of us at PwC needs to be an authentic and inclusive leader, at all grades/levels and in all lines of service. To help us achieve this we have the PwC Professional; our global leadership development framework. It gives us a single set of expectations across our lines, geographies and career paths, and provides transparency on the skills we need as individuals to be successful and progress in our careers, now and in the future.As a Director, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. PwC Professional skills and responsibilities for this management level include but are not limited to:** Arrange appropriate assignments and experiences to support others' learning and development.* Seek out different ways to use current and relevant technological advances.* Analyse marketplace trends - economical, social, cultural, technological - to identify opportunities and create value propositions.* Deploy methods to keep up with, and stay ahead of, new developments and ideas.* Offer a global perspective in stakeholder discussions and when shaping solutions/recommendations.* Drive and take ownership for developing networks that help deliver what is best for stakeholders.* Proactively manage stakeholders to create positive outcomes for all parties.* Uphold the firm's code of ethics and business conduct.Job Requirements and Preferences:Basic Qualifications:Minimum Degree Required:High School DiplomaMinimum Years of Experience:8 year(s)Preferred Qualifications:Degree Preferred:Bachelor DegreePreferred Fields of Study:Marketing, Public Relations, Advertising, Communications Studies/Speech Communication and RhetoricPreferred Knowledge/Skills:Demonstrates thought leader-level knowledge with, and/or a proven record of success, directing efforts in digital marketing techniques, marketing trends and industry-leading practices, emphasizing the following areas:* Developing and executing a data driven, integrated marketing strategy delivering results against strategic priorities that contribute to developing relationships, building pipeline and increasing brand equity;* Developing marketing tactics across a wide variety of functional areas of the marketing mix including: brand, digital and social marketing, public relations, analyst relations, collateral, integrated content and sales tools, events, etc. and leading strategy to tie these initiatives together using customer journey principles and marketing automation;* Collaborating with subject matter specialists and leadership to develop messaging platforms and value propositions that are relevant and compelling and incorporate messaging throughout all communications;* Conducting competitive and market research to understand client issues, marketing dynamics and competitive strategies and incorporating this information into marketing activities to drive high impact and differentiated programs;* Understanding of relevant companies' strategies, buying habits, executives and competitors; and,* Understanding of Marketing and Sales function, including Sales, Marketing, Brand, and Integrated Content, as well as a broad understanding of related functions and Line of Service/Sector client service offerings.Demonstrates thought leader-level abilities with, and/or a proven record of success, directing efforts in the following areas:* Creating marketing programs that are on the leading edge and leveraging the latest marketing technologies to create a greater client experience e.g. social listening, analytics, etc.;* Evaluating, analyzing and interpreting voice of the customer and market research information from a variety of sources and applying learning to drive marketing strategy;* Completing marketing impact reports including both a quantitative and qualitative analysis on how marketing programs contribute to impact on client relationships, the sales pipeline and brand awareness/equity;* Leading, managing and coaching resources including hiring and performance management;* Developing strong relationships with peers and leadership, subordinates and sources;* Working across multiple communications platforms, including social media, video and digital;* Building and maintaining relationships with highest levels of leadership, including effectively managing through a matrixed organization;* Communicating, writing, and strategizing effectively (both in verbal and written form), including writing skills that translate complex concepts into easy to understand and compelling messages to support a point of view to leadership;* Developing marketing strategies and plans that deliver positive results in brand awareness and revenue growth;* Assessing marketing needs to allocate a multi-million dollar budget across multiple business units; and,* Influencing senior leadership in order to increase effectiveness of marketing activities thus driving revenue and strengthening brand in the marketplace.All qualified applicants will receive consideration for employment at PwC without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law. PwC is proud to be an affirmative action and equal opportunity employer.For positions based in San Francisco, consideration of qualified candidates with arrest and conviction records will be in a manner consistent with the San Francisco Fair Chance Ordinance.
* The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.
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