Manager, Offline Acquisition

Employment Type

: Full-Time

Industry

: Non-Executive Management



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Looking for a job to get you out of bed?Casper is looking for an Offline Manager to join our Acquisition Marketing Team. This person will own end-to-end strategy and implementation of cutting-edge marketing campaigns across direct mail, shared mail, print, and OOH. The ideal candidate will have extensive experience in managing agencies and traditional media programs as well as a demonstrated ability to build partnerships both inside and outside an organization and an innate passion for breaking new ground. The Offline Manager will be responsible for test design, results reporting and analysis, budget management within and across these specific marketing channels, and informing the tradeoffs/benefits of how each channel fits into the larger offline portfolio.Casper (casper.com) is a global sleep company that launched in 2014 with an obsessively engineered, outrageously comfortable mattress sold directly to consumers. Its critically acclaimed sleep surface was developed in-house, has a sleek design, and is delivered in a small, "how did they do that?"-sized box. The company is one of the fastest-growing consumer brands of all time, and its product line has expanded to include sheets, pillows, a matching foundation, and a dog mattress. Casper was named one of Fast Company's 50 Most Innovative Companies in 2017, and its eponymous mattress was crowned one of TIME Magazine's Best Inventions.We are deeply committed to building a diverse and inclusive workforce so that we represent all those who dream big equally.

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